Michael porter’s contribution to strategic management


Michael porter’s contribution to strategic management
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Revista Base Administração e Contabilidade da UNISINOS 2008, 5 3
Autor: JAN J. JÖRGENSEN
Fuente: http://www.redalyc.org/articulo.oa?id=337228636008
Introducción
Revista Base (Administração e Contabilidade)
da UNISINOS
E-ISSN: 1984-8196
cd@unisinos.br
Universidade do Vale do Rio dos Sinos
Brasil
JÖRGENSEN, JAN J.
MICHAEL PORTER’S CONTRIBUTION TO STRATEGIC MANAGEMENT
Revista Base (Administração e Contabilidade) da UNISINOS, vol.
5, núm.
3, septiembre-diciembre,
2008, pp.
236-238
Universidade do Vale do Rio dos Sinos
São Leopoldo, Brasil
Available in: http:--www.redalyc.org-articulo.oa?id=337228636008
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BASE – Revista de Administração e Contabilidade da Unisinos
5(3):236-238, setembro-dezembro 2008
c 2008 by Unisinos - doi: 10.4013-base.20083.07
COMENTÁRIO
MICHAEL PORTER’S CONTRIBUTION TO STRATEGIC
MANAGEMENT
A CONTRIBUIÇÃO DE MICHAEL PORTER À ADMINISTRAÇÃO ESTRATÉGICA
JAN J.
JÖRGENSEN
jan.jorgensen@mcgill.ca
Michael E.
Porter is recognized as a leading authority on strategy and competitiveness.
His works have generated analytical tools used by business schools, managers, and public policy
makers: five-forces analysis, generic strategies, the value chain, activity systems, the national
diamond and industry innovation clusters.
Broader applications of Porter’s analytical frameworks
have included health care, non-profit organization strategy, economic development of inner
cities, national competitiveness, clusters and innovation capacity, cross-industry linkages,
environmental quality and competitiveness, and regional economic development (Institute for
Strategy and Competitiveness, 2008).
Prior to Porter, strategic management rested on the SWOT framework – strengths,
weaknesses, opportunities and threats – developed by the general management group at
Harvard (Andrews, 1971).
This approach involved checklists of fa...