Frederick County Community Perception Survey.Reportar como inadecuado

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In 1997, Frederick Community College (FCC) in Maryland conducted a telephone survey of a random sample of 466 Frederick County residents to identify their perceptions of the college. In particular, the survey examined Frederick County residents' image of FCC, level of awareness of services and programs offered by FCC, and the types of services that affect enrollment decisions. All residents interviewed were at least 18 years of age. Findings from 348 respondents whose ages range between 18 and 59 years of age include: (1) 85% of county residents interviewed rated FCC's reputation as "good" or "very good"; (2) of all county residents attending any college in the past two years, 62% attended FCC; (3) one-half of those interviewed were not aware of FCC's programs for children; (4) while 70% rated the variety of courses as good or very good, only 55% rated FCC course offerings as being relevant to the world of work; (5) 70% rated FCC as affordable; and (6) 3 out of 4 respondents have a personal computer in their home and nearly one-half have access to the Internet. Graphs of responses from residents 18 to 59 years old, responses by age and gender, and responses from residents 60 years old and over are included. (AS)

Descriptors: Community Attitudes, Community Colleges, Community Surveys, Data Collection, Marketing, Media Research, Public Relations, School Community Relationship, School Support, Tables (Data), Telephone Surveys, Two Year Colleges

Autor: Frederick Community Coll., MD.


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