A Guide to Enrollment Growth Management in the California Community Colleges: A How To Do It Guide.Report as inadecuate

A Guide to Enrollment Growth Management in the California Community Colleges: A How To Do It Guide. - Download this document for free, or read online. Document in PDF available to download.

Intended as a guide to help California Community College administrators plan for and manage enrollment growth, this document provides information on preparing enrollment growth plans, recruiting and marketing, and developing financial resources. Following a preface, background information is provided on enrollment growth management (EGM), defining it as strategies designed to deal with problems associated with the enrollment of more students than can be served by existing resources. Next, policy questions pertaining to financial resources, leadership and control, economic development, and student mobility are addressed and suggestions are offered for developing an enrollment growth plan. References are then provided to state education code related to legal and compliance issues. The next sections provide charts showing strategies and questions for specific issues related to the following areas of EGM: (1) planning and participation; (2) maintaining the institutional mission and goals; (3) ensuring access and diversity for those most in need of community college education, particularly those from underrepresented groups; (4) recruitment and marketing, including outreach priorities, target mailing, and public relations; (5) course scheduling that both incorporates EGM strategies and reflects institutional priorities; (6) dealing with continuing students, focusing on probation and disqualification, student progress and course offerings, enrollment limits, and course repetition; (7) maximizing current resources; and (8) developing additional resources. Contains 10 references. The Napa Valley College enrollment management process report is appended. (TGI)

Descriptors: Access to Education, College Planning, Community Colleges, Continuation Students, Educational Finance, Educational Policy, Enrollment Management, Marketing, Program Implementation, Student Recruitment, Two Year Colleges

Author: Community Coll. League of California, Sacramento. Commission on Education Policy.

Source: https://eric.ed.gov/?q=a&ft=on&ff1=dtySince_1992&pg=10497&id=ED396772

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