Analysis of Consumer Preferences for Biotech Labeling Formats Reportar como inadecuado




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Conjoint analysis is used to measure the preferences of United States consumers for labeling of biotech foods. The study found that consumers in the sample support mandatory labeling of biotech foods. This suggests that U.S. consumers would support revisions to the present voluntary labeling policy of the U.S. Food and Drug Administration and the U.S. Department of Agriculture. Results also showed that the preferred labeling formal is a text disclosure that describes the benefits of biotechnology in combination with a biotech logo.

Keywords: Agricultural Biotechnology ; Labeling ; Conjoint Analysis

Issue Date: 2004-04

Publication Type: Journal Article

PURL Identifier: http://purl.umn.edu/42937 Published in: Journal of Agricultural and Applied Economics, Volume 36, Number 1 Page range: 159-171

Total Pages: 13

JEL Codes: Q18; Q13

Record appears in: Southern Agricultural Economics Association (SAEA) > Journal of Agricultural and Applied Economics





Autor: Harrison, R. Wes ; Mclennon, Everald

Fuente: http://ageconsearch.umn.edu/record/42937?ln=en







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