BUDOWANIE RELACJI Z KLIENTEM W AGROTURYSTYCE – WYZWANIE CZY KONIECZNOŚĆ Reportar como inadecuado




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The present time to build a relationship with the customer is the base of operation of any enterprises.This also applies to the activities of agritourism. Analysis are based on a survey conducted in a group of50 agritourism farm. Aim of this article is to present the needs to build relationships with clients of tourismfarm. The result of the study found that almost half of the respondents to take into account the care andcustomer focus when starting. Nearly 75% of respondents maintain lasting relationship with our customers.

Keywords: agotourism ; relation ; customer

Variant title: BUILDING RELATIONSHIPS WITH THE CUSTOMER OF AGROTOURISM FARM – CHALLENGE OR NECESSITY?

Subject(s): Agribusiness

Issue Date: 2014

Publication Type: Journal Article

PURL Identifier: http://purl.umn.edu/205469 Published in: 2014

Number 6

Roczniki (Annals)

Record appears in: Polish Association of Agricultural Economists and Agribusiness - Stowarzyszenie Ekonomistów Rolnictwa i Agrobiznesu (SERiA) > Roczniki (Annals)





Autor: Karbowiak, Katarzyna

Fuente: http://ageconsearch.umn.edu/record/205469?ln=en







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